Tuesday, May 22, 2012
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Posts Tagged ‘Marketing’

Social Proof – How Peer Pressure can Help You

Posted by krosenblatt in Web 2.0 Marketing Tuesday, 13 July 2010 12:30 No Comments

Peer pressure gets a bad rap. How many after-school specials from the eighties and early nineties, were made to show us how ‘everyone else is doing it’ will lead to disaster and regret? Yet today, while there is still the occasional ‘very special episode’ of the newest teen TV dramas, peer pressure is used more than ever. Only now, it’s called ‘social proof.’

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Can QR Codes Help Your Business?

Posted by krosenblatt in Web 2.0 Marketing Wednesday, 30 June 2010 09:19 No Comments

A Quick Response (QR) code is like a link for the off-line world. You can create it for free, post it anywhere, and connect it to anything. The code is an image that is scanned by a smartphone scanner – like the QuickMark and Optiscan for iPhone or Barcode Scanner for the Android –and automatically takes to the viewer/scanner to the coded data. It can be a URL, text, SMS or even a phone number.

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