Monday, May 21, 2012
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Category: Website Development

Copywriting Tips for Blogs: Learn to Strike the Right Tone

Strike the right tone

People expect blogs to be less formal than more official publications, but that doesn’t mean that you should be totally informal. Just as your blog style should reflect your brand, your tone needs to carry those notes as well.

Having a blog is a great way to share information and your opinion. To get repeat visitors and regular readers, your content needs to be fresh … and informational or entertaining. It also needs to be professional and show your expertise.

Creating posts can be time consuming and coming up with topics can be tough. But setting and sticking to a regular posting schedule is important. Blogs are a great way to promote products or services and draw a larger audience, but if you’re over-scheduled, your posts can reflect it. Spelling mistakes, broken links, run-on sentences and bad punctuation are not the right tone for any blog. That’s not informal, it’s unprofessional. While you have to polish and edit a post as you would any article you would submit, you don’t want to force a voice.


Pondering the iPad

The iPad: Bonus or Bust?

The reviews are in. Apple Computer’s iPad was released to the public on Saturday, April 3rd, and the crowds are crazy for it. Approximately 300,000 have been sold in just the last few days.

While Apple lovers rejoice, the critics are critiquing. But the lack of USB ports or cameras is less notable for Internet marketers than the fact that the iPad shares more significant similarities with iPhone than with a Mac.

As with the iPhone, any applications offered for the iPad have to be approved by Apple. And, unlike a computer, the iPad is not an open platform, which means users can’t download any unapproved or unauthorized software.

It also means that you can’t view sites that use Flash.


Using Widgets to Improve Your Site

Are You Using Widgets to Improve Your Internet Marketing Website?

Thingamajigs, Whatchmacallits, thingamabobs, widgets. Which one of these can help your Internet marketing business?

Well, having a Whatchmacallit chocolate bar never hurts, but only the widgets can boost your bottom line.

A web widget is a small piece of code that runs a portable program on your site. It’s a stand-alone application, it could be an ad from Google, updates from the Financial Times, a poll. There are numerous web widgets that you can add to your site to engage potential customers and interact with your users.


Have 2 Hours? Start an Online Business

business handshake

You can sacrifice a couple of hours of your life to the TV gods tonight watching the Family Guy marathon, or you can unleash your inner entrepreneur.

Get out your stopwatch and do these five steps to launch your own revenue-ready online business.

Worried about committing before you are sure of your end goal? Fuggitaboudit! All these steps will help you with whatever Internet marketing path you choose. This kickoff gets you off of zero and on your way to hero.


Smart Ways to Find Article Topics

22397576There are quite a few places you can look to see what others are writing about, and what’s selling in the online world.

Blog sites are an excellent way to get new ideas. Search http://www.Technorati.com or http://www.blogsearch.google.com for some interesting blogs. You are bound to find an endless stream of ideas for things that you can elaborate on.