Category: SEO
How to Improve Backlinks with Anchor Text
Posted by krosenblatt in Affiliate Marketing, Link Building, SEO Tuesday, 25 May 2010 12:31 7 Comments
We’ve gone over some ways to find more link sources, and now we’re going to tell you how you can improve the backlinks you’ve already got.
Anchor text is vital to your linking success. In fact, SEOMoz.org ranked the top five factors in search engine optimization (SEO) and keyword focused anchor text from external links came in at the top of the list.
It actually ranked higher than external link popularity. That means that the words anchoring the backlink are more important than the site the backlink is on!
So now that you understand how powerful anchor text is, how can you harness it?
How to Strengthen Your Weak Links: Diverse Sources
Posted by krosenblatt in Affiliate Marketing, Link Building, SEO Monday, 24 May 2010 12:30 32 Comments
Strong links in the backlink chain
Backlinks are references for your site. The more you have, the more users and search engines can learn about your website.
But while multiple backlinks is good, multiple backlinks from a diversity of sources is best. Four links from the same site can be read as just one reference by users and search engines alike.
Think about it; if a potential employer asked to see three references, you couldn’t list the same person three times, you’d have to find three different people to vouch for you. Backlinks work roughly the same way.
Take a look at your links; is each backlink from a different website?
If it’s not, you’re not alone. SEO experts say that multiple links from the same sources makes up hefty percentage of backlink problems.
So how do you diversify?
Backlinks: What You Should Know to Get Started
Posted by krosenblatt in Affiliate Marketing, SEO, Traffic Thursday, 20 May 2010 12:30 4 Comments
After reading the comments from Tuesday’s post, it’s clear that everyone is eager to learn more about how to improve their backlinks, but it’s also clear that many of you need more information about what a backlink is and how to get one in the first place.
A backlink is an inbound or an incoming link from another website to yours. Backlinks help establish the reputation of a website. They are extremely important for Search Engine Optimization (SEO) but they are also important in terms of general success of a site. They signify who is paying attention to the site and what websites or companies are associated with the site.
Linking to other sites also helps tell your users about your site. Your inbound and outbound links provide your users with a context for your site and its content.
Creating outbound links is simple; you can just cut and paste the URL onto your page. But getting a link from another site to yours often takes more effort.
How Niche Social Media News Sites Can Help Your Business
Posted by krosenblatt in Niches, SEO, Traffic Monday, 17 May 2010 12:30 4 Comments
Social media sites are great; they can drive traffic to your site, helping you gain wider exposure, and build your backlinks.
But Digg, del.icio.us, and the rest, pull from the whole word wide web. That means your page, post or picture has to get A LOT of bookmarks to make it to the front page and get a rewarding traffic surge.
That’s where niche social media news sites come in. These bookmark sites are topic-specific, so not only are you only up against your competition in the niche, the users who click through to your site are your target customer!
Google’s New Look Means More Opportunities for You!
Posted by krosenblatt in Affiliate Marketing, SEO, Traffic Thursday, 13 May 2010 01:30 9 Comments
You might have noticed that Google’s results page looks a bit different. There’s a new way to navigate the search results. There’s an options panel on the left-hand side of the page that enables you to sort the search results by information type: news results, blogs, shopping, images or books related to your query.
The change is really about customizing search results. Google keeps perfecting their search to provide the most relevant information for their users. The tweaks to the design are to clear up the search engine results page (SERP) so it’s more streamlined.
The sponsored-links on the right-hand of the page, have also changed a bit. They’re closer now to the main body of the search results, and the look of the ads is similar to the natural search results.
So what does this all mean for you? We’ll explain after the jump!
