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Archive for July, 2010

3 Things You Need to Know about Twitter Links

Internet marketers are all atwitter about the changes Twitter is making to links. This week Twitter announced their plans to step up their malware defense (to see what we had to say about Twitter and malware read this post) and change the way links are sent. Here are the 3 things you need to know about Twitter’s linking plan:


The Power of Reciprocation in Marketing and SEO

Especially in today’s hyper-connected culture, knowing how to build relationships and leverage those relationships to improve your standing is important. It might sound a little brutish or cold, but it’s as true in search engine optimization (SEO) as it is in the rest of the business world – it’s not what you know, it’s who you know, and how much you can ask of them.


Twitter Tightens Security

The Federal Trade Commission and social networking megastar Twitter came to an agreement last week about the need for more consumer security on the site. The FTC’s charges that Twitter “deceived consumers and put their privacy at risk,” stemmed from Twitter hacks in 2009 of high profile accounts including the then-President-Elect Obama and Fox News.