Archive for March, 2009
I’m in New York with Mike Filsaime…
Posted by Anik Singal in Affiliate Marketing, E-mail Marketing Sunday, 22 March 2009 09:52 1 Comment
Just a quick link to a VIDEO for you. I just did a really fun interview with Mike Filsaime on list building…check it out…
The Week’s Top Affiliate Marketing News Stories (March 20, 2009)
Posted by Tennyson_Rog in Affiliate Marketing, Blog Marketing, Weekly eNewsletter Friday, 20 March 2009 01:02 2 Comments
A Search Tool Sifts Smarter
The Financial Times Group released its innovative semantic search tool, Newssift. More than just a business-oriented search engine, Newssift uses a specialized relevancy algorithm to return results based on meaning and context.
Why Blog Commenting is Good for SEO and Search Rankings
There are many ways to acquire more inbound links to your site, but the one this blogger found not only works well, but is enjoyable.
IAB Preps Anti-Regulatory Campaign
As part of what appears to be a lobbying effort aimed at heading off regulation, the Interactive Advertising Bureau has created a video featuring small publishers touting the value of advertising. The slick, seven-minute clip, “I am the Long Tail,” shows more than a dozen online publishers and editors talking about their ad-supported sites.
A Direct Marketing Revolution
The developers of many technologies boast their abilities to vastly improve (or at least change) the way affiliate marketers market online. But do any of them live up to the hype?
Ad Groups Ask FTC To Reconsider Proposed Testimonial Guidelines
A broad array of ad organizations are asking the Federal Trade Commission to hold off on new regulations that would affect marketing on blogs, online message boards and other forms of new media.
Google Starts Behavorial Ad Targeting
It was only a matter of time but Google has officially stepped into the realm of behavioral ad targeting. Google says the purpose behind this move is to make ads more interesting and relevant to users and “create value for everyone”.
Getting Indexed
Posted by AC Editorial Team in Affiliate Marketing, SEO Wednesday, 18 March 2009 09:21 3 Comments
Heck, what’s the point of doing ANY SEO if you can’t even get Google to crawl your site?
Should you submit on Google’s add URL page? Should you buy some Adwords PPC? Should you try blogging and pinging or using RSS? Should you try to buy some incoming links?
Presuming you’ve checked your code, and there’s nothing to prevent spiders from finding it or crawling it – in other words, it’s simple, straight HTML, the next step is to make sure the internal navigation of your website is all properly connected with a site map.
First, make sure the site map links to every page within your website. Next – and yes, this is going to take some effort – be sure that every single on of your pages links back to your site map. Do not use any “clutter,” only straight HTML links. That means NO javascript menus on either your site navigation or on your site map page.
Second, once you have a solid internal navigation structure, the Googlebot will now be able to crawl each page easily. So now all you have to do is place a link on your main home page. When the Googlebot visits your site, your entire site will get crawled.
Third, I don’t think there’s any point in doing manual submissions. Google likes to find new websites that are linked from existing websites. Concentrate on creating more ways for the “internet highway” to connect to your site.
Getting a low PR link from a related site (even one of your own) will bring the Googlebot to you, rather than you trying to beg or force it to visit your site.
Niche Markets and Targeted Traffic – March AC Magazine
Posted by AC Editorial Team in Affiliate Classroom Magazine, Affiliate Marketing, Niches, Traffic Tuesday, 17 March 2009 00:23 1 Comment
Do you know how to get traffic to your site?
Well, you probably know that in order to keep a steady stream of traffic coming in, you have to work for it. And to work for that traffic, you need to know what makes it tick. The March issue of Affiliate Classroom magazine is here to help you with this important process.
Before you can put together a successful affiliate offer, you need to understand your niche market. This includes an understanding of the demographics of your customer base, and how best to apply this information in preparing your offers and content. With the article “Niche Markets and Targeted Traffic,” you’ll learn how to turn the demographics of your web visitors into targeted traffic.
Linking is also an important aspect for traffic generation and you’ll need to get as many links to your website as possible – but they can’t be links from just anywhere. Many factors, from Google guidelines to protecting your brand, need to be considered, and “Big Do’s (and Little Don’ts) of Affiliate Links” covers these in detail.
And if you’re not sure what a demographic is, “Getting to Know Your Traffic” is here to help. You’ll also learn the advantages of traffic logs and demographic research tools in determining what kinds of people visit your website and what they do while they’re there.
Best of all, there’s no cost involved in obtaining this important information about understanding your web traffic. Download your copy of Affiliate Classroom magazine today by clicking here (no email address required)
The Week’s Top Affiliate Marketing News Stories (March 13, 2009)
Posted by Tennyson_Rog in Affiliate Marketing, Design, Weekly eNewsletter Friday, 13 March 2009 02:06 2 Comments
Top 10 Search Terms in 10 Categories, February 2009
Hitwise reveals the top 10 search terms by search volume.
Utah House Passes Bill To Bar Using Rival Trademarks In Ads
On Friday, Utah’s House passed a measure which would bar companies from using rivals’ trademarks to trigger ads on search engines, directories or other Web sites.
New Deep Linking Interface
A deep linking interface allows marketers to send their traffic to the most qualified page possible.
Affiliate Summit Teams Up with Big Brothers Big Sisters of New York City
Affiliate Summit East 2009 will raise funds for Big Brothers Big Sisters of New York City through a variety of efforts leading up to the conference.
The Latest Ad Click Count
According to a study of more than 10 billion banner inquiries across Europe, the average click-through rate has continually fluctuated since the year’s beginning.
Keeping Tabs on the Interactive Advertising Bureau
Because there’s so much new information to absorb, this article offers an overview of major recent announcements.
Why Google Will Buy Twitter And Make Billions
One marketer’s perspective on what will make Twitter worth billions and why Google will (or at least should) buy Twitter.
US Affiliate Census
The US Affiliate Census 2009, looks at how much revenue affiliates are generating for merchants, how they are getting their traffic and which linking methods they are using.
