Archive for December, 2007
Spring Into Affiliate Marketing
Posted by Gracie Browning in Affiliate Marketing, Niches Monday, 31 December 2008 08:36 No Comments
I know! I know! The Christmas tree might still be up and there is still snow piled up outside your window, but now really is the time to start thinking about your Spring affiliate marketing products and services, your Spring advertising campaigns and your Spring marketing plans for your affiliate business.
Think about the promotion and selling opportunities that are just about to come up.
The New Year is here and New Year’s resolutions to lose weight and get into shape have been made and haven’t been broken yet! Think diets, exercise equipment and motivational CD’s and DVD’s.
It’s tax season. Nobody likes it but everybody has to file tax returns. Now might be a good time to build a website and start promoting bookkeeping software, tax filing programs, and software.
Valentine’s Day will be here in just a few weeks. The day of love produces a lot of sales for flowers, jewelry and candy. If you can promote any such items on your website or even build a new website for the purpose, maybe you can cash in on Valentine’s Day spending.
Spring break vacation time will be here before you know it. College kids are going to travel. When people travel they need tickets and accommodations, but they also need travel ‘stuff’ (clothing, luggage, cosmetics, personal care products, etc.). Families take spring vacations, too!
Gardeners are itching to dig in the dirt! You think it is too early? You are wrong. There are vegetables that are planted in the ‘old twelve days’. Gardeners are pouring over seed catalogs as we speak. Gardeners need things. Gardeners BUY things.
When you are an affiliate marketer, you must stay ahead of the calendar. Now IS the time to start thinking about your Spring affiliate marketing products and services, your Spring advertising campaigns, and your Spring marketing plans for your affiliate business.
Quality Content = Affiliate Marketer Income
Posted by Gracie Browning in Affiliate Marketing, Content Creation Friday, 28 December 2007 14:23 4 Comments
It’s a strange phenomenon but people think of information as good and advertising as evil. They want information but they don’t want to see or hear advertising. That is why mute buttons on remotes for TVs wear out faster than any other button.
Now, advertising IS information. The very nature of all advertisement is to convey a set of facts about a product or service to a potential buyer. And therein lays the difference. The INTENTION of an advertisement is to sell something but the INTENTION of information is simply to inform. So even though they are basically the conveying the same set of facts, one is considered good and the other is sometimes considered downright evil.
When the average internet user is interested in and searching for information about a topic, they are not necessarily looking for a product to buy. Of course, they may eventually BUY products – but their initial desire is for information about a TOPIC and not about a PRODUCT. This is where quality content can have a direct and very positive result on an affiliate marketer’s bottom line.
If you can load your website with valuable and current information about topics POTENTIAL buyers are interested in – and if within that information you recommend products and services for which you are an affiliate marketer – you will have the best of both worlds. You’ll be giving the customer what she wants, and getting what you want at the same time.
You can spend lots of money on advertisements and you’ll most likely sell some product. Or you can give people information, recommend products within the context of the information and sell lots of products without spending any money. It’s a choice all affiliates need to make – whether to be a paid advertising marketer, or a content marketer.
You can combine the methods – for example, putting valuable content on a PPC landing page – but ultimately you’ll need to decide what your focus and emphasis will be.
The Value of Product and Merchant Reputation
Posted by Gracie Browning in Affiliate Marketing, Affiliate Programs Wednesday, 26 December 2007 10:33 No Comments
I live in a small town so maybe I am more aware of just how important a reputation is than those who live in large cities where you can be more anonymous. There isn’t any such thing as anonymity in a small town. Everybody knows everybody and the entire family history of every individual is common knowledge. Little babies are instructed in the cradle about maintaining a reputation for honesty and reliability.
The internet is just a small town on a larger scale and each niche is an even smaller community so your reputation is going to go before you. Everybody is going to know whether you are an honest merchant who delivers what is promised or if you are a crook that should be avoided and your reputation is going to depend to a great degree upon the reputation of the products and services that you represent if you are an affiliate marketer.
Before you choose a product (and therefore a merchant) to represent with your affiliate marketing business, you need to know what that product and that merchant’s reputation is on the internet. You can do searches using the search engines to find reviews about products as well as about merchants. You can visit blogs and forums to search for any disparaging information about both. One unhappy customer doesn’t mean much but if there are a lot of unhappy customers, you should probably find other products and merchants to represent.
I think that it is an excellent idea to visit the merchant’s website, buy a product and then complain to find out first-hand how customers are treated. It really is a good idea to buy any product that you are considering and try it yourself before you recommend it to your list. This isn’t always possible but it is the best option and remember that the reputation of the product and the merchant that you represent will have a direct bearing on your own reputation on the internet.
Moonlighting on the Internet – Coming Soon
Posted by AC Editorial Team in Affiliate Classroom Events and Products, Affiliate Marketing Thursday, 20 December 2007 13:50 2 Comments
This is breaking news! We’ve just been told about a new book written by well-known Internet Marketer Yanik Silver. It’s called Moonlighting on the Internet and will be released to bookstores in approximately six days (around December 26th).”Yanik is a “results-only” direct response copywriter and marketing consultant who specializes in creating powerful tools and resources for entrepreneurs to enhance their businesses.”
This book reveals the 5 most important, – Proven – ways to Realistically make an extra $500 – $5000+ Per Month Online… While You Sleep.
This isn’t just another “get rich quick” eBook, It’s a physical product (and more like a self-help book) that shows you the sure way get started with an Internet business, and continue to grow it.
You’ll be able to hold it in your hands, tag pages, highlight important information, and return to study it over and over again.
Oh, and, when you get the book, be sure to read pages 206 and 207 where Yanik showcases Anik’s “internet moonlighting” story!
Sign up today and get on the early notification list (and receive over $350 worth of additional resources)!
AC December 2007 Issue – The Year’s Best Marketing Tools
Posted by AC Editorial Team in Affiliate Classroom Magazine, Affiliate Marketing Monday, 17 December 2007 19:14 3 Comments
Announcing the 2007 Product of the year! The Affiliate Classroom has just announced the best Software product of 2007. Can you guess what it is? Let Evelyn Grazini tell you, as well as give you examples of how it can add thousands of pages of keyword targeted content to your site with a few clicks of a button.
Then, in “Marketing Development Using Web 2.0,” Mark Tompson tells you why you should pay attention to merchant emails. He used one email announcing a press release to update his Web 2.0 site and started making between $500 – $1,000 a day. He’ll show you exactly what he did to make that happen.
Kathy Jackson has been searching the web for “Affiliate Marketing Tools of 2007.” Her article has tons of links to free tools that do everything from cloak your affiliate links, to adding your affiliate links quickly to blog posts.
You won’t want to miss these – especially since most of them are Free!
And so is the Affiliate Classroom Magazine! Whether you’re an aspiring super affiliate, a top earner, or a part-time affiliate looking to make a little extra each month, this issue of Affiliate Classroom Magazine has plenty of tools and ideas that will improve your affiliate business. It’s our gift to you, and you can download it directly HERE.
