Your autoresponder can put your income on autopilot but only if you use it to its fullest advantage. If a visitor comes to your website and opts in so they can get whatever freebie you offering, and then they never hear from you again, it is like a fish stealing bait.
The visitor took the bait and you got nothing for it.
It has been proven over and over and over again that you will very rarely sell anything at all on the first visit that is made to your website.Your main objective of that first visit is to garner the name and email address of the visitor so that you will have an opportunity to sell to him in the future. You go to a great deal of trouble and expense to convince the visitor to supply his name and email address to you; it isn't very smart not to make use of that information. The lucky autoresponder number is 7. Seven is the number of contacts that you will most likely have to make with a potential customer before they become a paying customer. So the question is what kind of messages should you send in order to max... Read More →
It’s just a rumor of course. We can’t be sure if there is any truth to the story but rumor has it that Santa is, in fact, an affiliate marketer. If it is true, the guy is really good! You have to give him that!
He has an entire season devoted to his business and the season gets longer every single year. There was a time when the Santa buying season only lasted from the day after Thanksgiving through December 24th. That was it.
Now, the season seems to start well before Halloween and I have even seen ‘Christmas in July’ marketing. There was also a time when all of the Santa buying season was done in brick and mortar stores on Main Street but now Santa has a huge online presence.
Talk about a customer base! Wow! Practically every man, woman and child in the civilized world is eager to spend money on Santa’s buying season! Now, THAT has got to be the result of some very, very effective advertising.
Santa must be a very generous fellow. He left the door open for the rest of us affiliate marketers to get in on his buying season. He might sell most of the gifts but even he can’t ... 
Do Affiliates Really Need Business Models? Of course they do, but affiliates often find themselves confused with the various business models available. That's why the November 2007 issue of Affiliate Classroom Magazine focuses on choosing an affiliate business model, testing the new Web 2.0 models, and structuring your business correctly right from the start.
“Five Questions to Consider When Choosing Your Affiliate Business Model,” by Katalin Torok makes it easy with an exercise that helps you align your business model with your personal situation and financial goals.
You’ll find plenty of ideas to help you choose or improve your current business model in this first article..
Mark Thompson then shows you “A Simple Affiliate Business Model Using Web 2.0.” By now you've all heard about Web 2.0 and how it's a great way to help you get search engine presence and traffic, but it can still be a little confusing. That's why Mark shows you a few simple steps, and follows them with diagrams so you can copy a tes... 
Have you noticed that a lot of affiliate marketers fall off the face of the earth around this time of the year? Maybe you used to get a weekly email, and now there's nothing.
The main reason is that for many affiliates, their commissions follow a very similar trend to the retail world. So, 4th quarter, specifically these next couple of months, are the largest in sales for most marketers.
How about you? Are your affiliate holiday campaigns all set up and your ads ready to go? Or could you use some help getting content ready for Holiday Sales?
If content is the problem, then 
This year seems to have been the year for using software that spy's on Google and other PPC engines. But what about finding top affiliates to market YOUR products, or finding out what products are the hot sellers at any given moment. This is becoming harder every day.
As many of you know, Brad Callen launched Affiliate Elite recently and many of our students have been asking us for our opinion on the software. So we decided to get a copy and do a quick review for you. Here's what we found:
This software has a TON of features - including a neat "ad spying" tool that watches Google Adwords. But, better yet, this tool has Clickbank" spying ability.
Note: If you like videos better than reading, you can see ALL the features in action. 
We are very excited to announce that the Affiliate Classroom has just hired affiliate marketing veteran
Rachel Honoway as Vice President of Marketing.
Rachel's experience in Affiliate Marketing and Interactive Marketing will help AC keep up to date on new developments in the Affiliate Marketing arena - so we can offer you the best training and products in the industry!
Rachael worked with KowaBunga! Technologies as Director of Marketing for 8 years where she held the positions of VP of sales and marketing and general VP. A year after the company's acquisition in 2005 by Think Partnership Inc., she was promoted to the corporate level and served as the company's VP of marketing and later as its VP of marketing and client services.
Myself, I'm going to keep an eye on Rachel and try to learn from her. And you can bet that I'll probably leak some interesting industry findings into this blog in the future.
So, subscribe to this blog and watch out for all the new information coming your way. We'll be happy to pass it on as we grow our Affiliate C... 
