Archive for October, 2007
PPC Classroom LIVE – Meet Us In Vegas (December 1-2)
Posted by Anik Singal in Affiliate Classroom Events and Products, Affiliate Marketing Wednesday, 31 October 2007 14:04 No Comments
Two Days of PURE PPC Training with the World’s Leading Experts!
As many of you may know, Jeremy Palmer and I had a VERY successful launch of PPCClassroom.com just over a month ago and we’ve been blown away with the massive results already coming in!
But, to keep the momentum going and to add even MORE training, Jeremy and I decided to host a 2 day LIVE seminar on JUST “Pay Per Click” Marketing. This is going to be the FIRST event of it’s kind, so you definitely don’t want to miss it!
On last check, we only have 41 seats left, so if you’re interested in learning more – Visit http://www.PPCClassroomLIVE.com
What Topics Are We Covering?
We’ve got key speakers coming in who will discuss strategies that even Jeremy and I will be taking notes on! Here are some of the topics we’re really going to dive deep into…
- Keyword Research (We’ll Do It LIVE)
- Split Page Testing Like You’ve Never Seen
- PPC with Content Pages
- Taking Your PPC Results And Expanding Into OFFLINE Marketing!
- Starting Your Own PPC Consulting Business (I’m definitely taking notes here)
- Using CPA Networks with PPC…
Who Are The Presenting Speakers At The Event?
Anik Singal
Jeremy Palmer
Amit Mehta (Keynote)
Greg Cesar
Kirt Christensen
David Bullock
Rosalind Gardner
Mark Widawer
To learn more about their topics of discussion, Visit http://www.PPCClassroomLIVE.com
Don’t wait on this because we’re going to sell out VERY soon – we look forward to seeing you there!
Affiliate Product Selection How-To
Posted by Gracie Browning in Affiliate Marketing, Affiliate Programs Friday, 26 October 2007 17:29 2 Comments
You know what your niche is: It’s a subject that you are interested enough in that you will want to keep it front and center in your mind day after day otherwise you wouldn’t have chosen it.
Most of the time for new affiliate marketers choosing a niche isn’t near as hard as choosing the products they will promote in that niche.
There are two principles that new affiliate marketers need to apply when choosing products that they will feel comfortable promoting.
The first principle is just plain old common sense.
Of course, common sense might not be all that plain or even all that common. If the new affiliate marketer is really interested in the topic of his or her niche, he or she will know what products or services would appeal to themselves.
It doesn’t take a rocket scientist to know that if the product appeals to YOU, it will also appeal to others.
The second principle is a tad more difficult but just as essential.
The second principle is research.
You must never take shortcuts on doing your research. New affiliate marketers are sometimes tempted to forego the research but more experienced affiliate marketers will tell you that it’s a very big (and often very costly) mistake to make.
Research is one of the keys of success in affiliate marketing. You need to just DO IT! Here are a few excellent ways to determine what your niche market is doing:
- Visit blogs and forums to determine the demand for the product that you are considering. Find out what others are saying about the product as well as about the merchant.
- Use blogs and forums to determine the affluence of your customer base. (If they can’t afford it, they aren’t going to buy it.)
- Do the necessary keyword research.
- Talk to other affiliate marketers who are in niches that are closely related to your niche. Ask for advice.
- If you have a mentor, run your ideas by him or her.
Remember that it costs just as much to promote a lousy product as it does to promote a great product. Choose wisely!
With a Name like Squidoo, it HAS to be Good!
Posted by Kathy Jackson in Affiliate Marketing, Web 2.0 Marketing Friday, 19 October 2007 13:10 4 Comments
Squidoo is a social network – like many social networks but with a twist.
Most social networks frown upon blatant advertisements and even prohibit them entirely but not Squidoo. Squidoo welcomes affiliate marketers and their advertisements with open arms and even goes out of their way to provide tools to make marketing easier and more effective.
According to the Squidoo website:
“Squidoo is a free social network that lets you showcase your expertise in any area. As an affiliate marketer, you have unlimited opportunities to capture the attention of multiple niches.”
Squidoo rolls out the welcome mat for us affiliate marketers in many ways. They have provided a lot of tools to help us. Here are a few of my favorites:
Write Module: One tool that Squidoo provides is the ‘write module’. You can place direct links or hyperlinked texts anywhere by using the write module and HTML code. You can openly promote a product without having to disguise what you write as anything other than what it is…advertisement.
Poll Module: I really love the ‘poll module’ that Squidoo makes available for FREE. You and I both know that people LOVE polls. They’ll answer questions on a poll when they won’t do anything else. Add a poll with the right questions, and you have a very inexpensive way to do a survey; it can give you a lot of very valuable affiliate marketing information.
Money Module: The ‘money module’ is another very cool feature that Squidoo has come up with. There are modules for places like eBay and Wine.com where you can choose to share affiliate earnings with other marketers. It’s like a lot of little guys ganging up on the big guys. You don’t have to use the money module; you could use the write module instead and just put your affiliate ads in the code.
I don’t mean to sound like an advertisement for Squidoo here. I am just so impressed with the site. If you haven’t looked at it yet, you should. They really love affiliate marketers and it is nice to feel the love for a change.
Oh, and, if you’re a member of the Affiliate Classroom, you’ll find easy instructions on setting up your own Squidoo site in the Case Study titled “Squidoo, It’s Easy and Fun To Do!”
Affiliate Marketing with Ebooks
Posted by Kathy Jackson in Affiliate Marketing, Best Business Practices Monday, 15 October 2007 17:43 3 Comments
One of the better ways to promote your affiliate products is to promote an ebook that contains links to those affiliate products.
It isn’t all that hard to see why. People really don’t like blatant advertising but they really do like information.
Ebooks represent information. The public has come to rely upon ebooks as a prime source of information about subjects in which they are interested.
Now, giving away an ebook that contains information about your subject as well as links to your affiliate products is a fine idea when you are using it to build your list. However, people don’t regard FREE information as having an equal value to information that they purchase.
Sometimes it is better to SELL information than it is to give it away.
That isn’t to say that promoting an ebook that contains links to your affiliate products or services is one bit easier than promoting affiliate products through PPC direct links or PPC landing pages, or even through content websites, but sometimes it can be more effective.
The best way to promote an ebook (for the purpose of promoting your affiliate products) is to give away a little of what is in the book in the form of articles that you submit to article banks.
Never give away the heart and soul of the ebook but you can give away just enough to make people want to read the rest of the ebook (and thus be exposed to your affiliate links).
Of course, you can also promote the ebook through PPC advertising and on your content website, as well.
It’s a good idea to test this and see if it works for your eBook. You might just find a great deal of affiliate marketing success by promoting information rather than promoting the products and/or services that you hope to sell.
eComXpo Open Only Through Tomorrow
Posted by AC Editorial Team in Affiliate Classroom Events and Products, Affiliate Marketing Wednesday, 10 October 2007 15:21 No Comments
You only have two more days to visit the world’s largest tradeshow for eCommerce Marketers!
eComXpo will remain open until tomorrow at 8:00 PM Eastern.
Over 1,000 people have stopped in and visited the Affiliate Classroom booth, so feel free to stop by and see what we’ve got. If you want to chat, just click on our picture in the Booth’s Staff area and say Hi.
It’s worth going just to see the new technology, but what’s even better is that MANY of the booths are giving away great prizes!
Don’t be left out. Come Visit, Chat, and hopefully Win something!
