Affiliate Classroom Blog

Lyris Shows Email Delivery Rates On The Rise

Wednesday, March 1st, 2006 at 2:58 pm by Jeffrey Perren, AC Magazine

You’ll read a lot more in our upcoming March issue of Affiliate Classroom magazine, but for now…

Check out the Lyris study showing the increase of email delivery rates in 4Q05. It covers both Europe and the U.S.

Both Internet Retailer and Marketing Vox have good discussions.

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European Online Ad Spending Hits $5 Billion…

Wednesday, March 1st, 2006 at 6:51 am by Anik Singal

As you can see, Affiliate Classroom decided to spend an entire month’s issue just on the european market. Why? Simple, ever since TradeDoubler has gone public, eyes have been forced to look into the rapidly growing European market.

Let’s face it, U.S. is not the only country with internet access!

Well, if you read February’s Affiliate Classroom issue you will see that the market in Europe is absolutely crazy. If you have a way of getting in on it now, do it.

To further the point, MarketingVox.com just revealed that European online ad spending in 2005 was near $5 billion. U.K., France and Germany made up most of that spending, but there were a total of 14 countries that were considered in that $5 billion number.

You can read more of this article at MarketingVox.com…

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