Note: Check this out ASAP, since free access doesn’t last forever!

This Marketing Sherpa interview shows how one top merchant’s managers have developed an affiliate sales force that’s responsible for 50% of sales of the company’s key software line. Real insights on how affiliate communication, internal teams, and the right kinds of creatives can build a high participation – as well as high revenue – program.

http://www.marketingsherpa.com/sample.cfm?contentID=3171