How One Program Gets MORE Affiliates Involved
Tuesday, January 31st, 2006 at 8:57 pm by Helen Montgomery, AC Magazine
Note: Check this out ASAP, since free access doesn’t last forever!
This Marketing Sherpa interview shows how one top merchant’s managers have developed an affiliate sales force that’s responsible for 50% of sales of the company’s key software line. Real insights on how affiliate communication, internal teams, and the right kinds of creatives can build a high participation - as well as high revenue - program.
http://www.marketingsherpa.com/sample.cfm?contentID=3171
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Filed under: Affiliate Marketing, Affiliate Classroom Magazine
